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Senior Online Product Marketing Manager
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Senior Online Product Marketing Manager

📍 Anywhere 🏷️ Marketing & Advertising 💰 $150,000 / year
A great product doesn't sell itself — someone has to figure out how to position it, who to reach, and which channels actually convert. We're hiring a Senior Online Product Marketing Manager to own that work and lead the team that makes it happen. This is a senior, remote role paying $150,000 annually, with the flexibility to work from wherever suits you best.

The Role, Summed Up

You'll shape the digital marketing strategy behind our product lines — driving awareness, engagement, and revenue through the channels that matter most. This includes managing a team, working closely with product and sales teams, and reporting directly to senior leadership on campaign performance. Postings for senior product marketing manager jobs often blur the line between strategist and individual contributor. This one is clearly the former. You'll set direction and lead people, not just execute campaigns solo.

Where Your Focus Goes

  • Design and run online marketing strategies that build product awareness and drive sales
  • Dig into the market — who we're trying to reach, who else is competing for them, and what's shifting in the space
  • Oversee multi-channel campaigns spanning email, social, content, SEO/SEM, and paid advertising
  • Partner with product development to shape positioning and messaging that sets our products apart
  • Lead content strategy, making sure what gets created actually resonates with the intended audience
  • Push prospects through the funnel with lead generation approaches that actually convert
  • Build out programs that keep existing customers happy and get more value out of every relationship over time
  • Watch how campaigns perform and shift tactics based on what the numbers are actually saying
  • Tighten up conversion rates across channels so nothing gets lost between someone's first visit and their purchase
  • Guide a team of marketers day to day, creating space for people to bring new ideas forward
  • Work cross-functionally with product, sales, and customer support to stay aligned on launches and go-to-market plans
  • Keep senior leadership updated on marketing performance, insights, and recommendations
  • Manage the marketing budget and allocate resources where they'll have the most impact
  • Prepare performance reports covering KPIs, ROI, and key takeaways for leadership review
  • Oversee vendor and agency relationships to keep external work on time and on budget
If you've been scanning listings for a remote marketing manager vacancy near me and hitting the same location limits every time, this role removes that constraint entirely.

What We Expect You've Already Done

Five to seven years in online product marketing, with a real track record of building and running digital strategies that worked — not just contributed to. You should also have experience leading a marketing team, since this role involves managing people, not just campaigns.
  • Strong command of digital marketing tools — SEO/SEM, Google Analytics, CRM platforms, email marketing tools, and social media management software
  • An analytical mindset, with the ability to turn data into decisions that hold up under scrutiny
  • You write and speak clearly enough to shape messaging that people actually remember
  • Solid project management skills for juggling multiple initiatives and deadlines at once
Anyone tracking digital marketing leadership hiring 2026 has likely noticed companies want product marketers who can operate strategically and manage a team simultaneously, rather than splitting those into separate hires. This role expects both.

What Would Set You Apart

A degree in marketing, business, communications, or a related field helps, and an MBA or a certification in digital marketing can push an application further. Time spent in tech specifically counts for a lot here, and if you naturally come up with campaign angles nobody's tried yet rather than reusing what's already worked, that's exactly the instinct we're after.

How Naukri Mitra Sees This Position

Naukri Mitra puts effort into pairing candidates with roles suited to how they actually want to lead and work, and this listing reflects that approach. The team here values contributors who bring ideas forward and expects regular collaboration across product, sales, and customer support — this isn't a role where marketing operates in a silo.

What's Included

  • A genuinely flexible remote setup with a schedule built around real work-life balance
  • Continued learning built in — training sessions, workshops, and industry conferences
  • A collaborative culture where your input actually shapes decisions
  • A full benefits package covering health insurance, retirement plans, and paid time off
If leading digital strategy at a senior level while staying close to the data and the team executing it sounds like the right next step, this Senior Online Product Marketing Manager role is worth your time.

How to Apply

Get your resume and cover letter to us, and include a cover letter that outlines your relevant qualifications and background. We're looking for results-driven marketing professionals who bring genuine strategic thinking to product marketing, so make that come through clearly in what you send.

Frequently Asked Questions

This role leads digital marketing strategy for a company's product lines, overseeing campaigns, managing a marketing team, and driving customer acquisition and retention through data-informed decisions.
The position pays $150,000 annually and is fully remote, with flexible working hours.
You'll need five to seven years in online product marketing plus experience running a marketing team, along with a college degree in marketing, business, or something comparable.
It is. This is a senior role built around leading people, not just running campaigns solo — you'll be responsible for a team of marketers day to day.
Send a resume and a cover letter that outlines your relevant qualifications and experience, with a focus on strategic marketing leadership.
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