Remote Social Media Manager (eCommerce)

Role Overview

We are seeking a strategic and results-driven Remote Social Media Manager to lead our eCommerce brand’s online presence across multiple platforms. This position is fully remote and offers a competitive annual salary of $89,221. You'll play a critical role in shaping the voice of our brand, driving customer engagement, and enhancing product visibility through compelling social storytelling and strategic platform management. Your leadership will directly contribute to increased traffic, conversions, and customer retention.

The ideal candidate possesses creativity, analytical rigor, and a deep understanding of digital commerce ecosystems. You’ll work cross-functionally with marketing, design, analytics, and product teams to craft compelling narratives and data-backed strategies that grow our brand across digital touchpoints. If you're passionate about content, community, and commerce, this role is tailored for you.

Key Responsibilities

• Develop and execute end-to-end social media strategies tailored for e-commerce audiences
• Plan, schedule, and optimize content calendars for Instagram, Facebook, TikTok, Pinterest, and LinkedIn
• Collaborate on multimedia campaigns, from copywriting to visual storytelling to short-form video creation
• Manage paid social campaigns, including A/B testing, retargeting, and ROI optimization
• Monitor emerging trends in social commerce, influencer marketing, and platform algorithms
• Respond to community engagement with thoughtful, brand-aligned communication
• Partner with product and creative teams to support promotions, launches, and seasonal campaigns
• Analyze social media metrics like CTR, reach, impressions, and conversion rates to shape strategy
• Maintain brand voice consistency while adapting tone to platform nuances
• Report results to leadership teams with actionable insights and visual dashboards

Tools and Technology Stack

Social Scheduling and Publishing

• Later
• Hootsuite
• Buffer
• Sprout Social

Analytics and Reporting

• Google Analytics
• Meta Business Suite
• TikTok Analytics

Content Creation and Design

• Canva
• Adobe Creative Suite
• CapCut or InShot for video editing

Paid Ad Management

• Facebook Ads Manager
• TikTok Ads Manager
• Pinterest Business Hub

eCommerce Integration

• Shopify plugins
• WooCommerce extensions
• UTM tracking tools

Team Collaboration

• Slack
• Notion
• Asana
• Figma (for reviewing creatives)

Work Environment and Culture

Remote Collaboration

• Fully remote team spread across global time zones
• Asynchronous work with flexible hours, allowing you to work your best schedule
• Weekly syncs to prioritize goals, brainstorm new ideas, and align campaigns

Company Culture

• Transparent communication and inclusive decision-making
• Recognition-driven environment that celebrates innovation and creativity
• Frequent virtual team activities and optional meetups
• An inclusive workplace that embraces different viewpoints and experiences

Qualifications and Experience

Required Qualifications

• At least three years of hands-on experience running social media accounts for digital commerce or DTC brands
• Demonstrated ability to grow audiences, increase engagement, and oversee ad budgets effectively
• Strong storytelling skills across visual and written formats, tailored for specific platforms
• Expertise in using current and emerging tools like Reels, Threads, and Stories
• Proven success managing deadlines in dynamic, high-demand digital environments
• Highly organized, self-directed, and capable of balancing multiple projects simultaneously

Preferred Experience

• Familiarity with influencer collaboration, UGC licensing, and affiliate marketing
• Background in managing campaigns for product launches, sales events, or promotional periods
• Experience creating viral or highly engaging TikTok and Instagram Reels
• Ability to leverage AI tools for creative ideation without compromising originality

Benefits and Perks

• Competitive base salary of $89,221 per year, with bonus eligibility
• Fully remote role with flexible work hours
• Paid wellness leave and mental health support resources
• Annual learning budget and access to premium e-learning platforms
• Recognition and rewards for creative excellence and performance impact
• Opportunity to shape a growing brand's digital voice and narrative from the ground up

Career Growth Opportunities

We believe in investing in our team’s growth. This position is designed with a long-term vision for advancement into strategic roles such as Head of Digital Marketing, eCommerce Growth Director, or Global Brand Lead. We provide:

• Quarterly mentorship sessions
• Access to executive leadership training
• Personalized career pathing and performance reviews
• Opportunities to lead experimental campaigns and innovation sprints

How to Apply

Are you ready to shape digital conversations, elevate a global brand, and drive real business results from anywhere in the world? If you’re a proactive thinker, fluent in digital culture, and passionate about building community and conversions, apply now to become our next Remote Social Media Manager. We can’t wait to see what you’ll bring to the table.