Remote SEO Specialist Jobs in Canada

Introduction to the Role

Are you passionate about the art and science of search engine optimization? This Remote SEO Specialist opportunity offers the chance to drive measurable impact from anywhere in Canada. In this fully remote role, you will contribute to increasing organic visibility, optimizing content strategies, and enhancing the online presence of a growing digital-first organization. You’ll work alongside collaborative professionals who value innovation, autonomy, and long-term digital growth, shaping strategies that connect users to value through search.

Why Join This Team

You will be part of a mission-driven marketing team that prioritizes transparency, continuous learning, and tangible results. Our SEO practice is a cornerstone of our growth, and this position will allow you to refine systems, analyze performance, and lead thoughtful search strategies that align with broader digital campaigns. If you’re looking for a role where your expertise isn’t just appreciated but celebrated—and where your recommendations translate into real change—this is the role for you.

Core Responsibilities

Organic Search Strategy & Execution

• Develop and execute organic growth strategies that reflect current algorithm trends and user behavior.
• Conduct technical audits and site health reviews, addressing crawl errors, schema issues, and mobile UX improvements.
• Plan and manage scalable link-building campaigns and off-page SEO tactics aligned with authority-building goals.

Content Optimization & Collaboration

• Partner with content teams to enhance blog, product, and landing page performance through keyword intent alignment
• Use competitive gap analysis and content scoring to shape editorial calendars and thematic planning.
• Provide clear SEO guidelines for writers, designers, and developers

Reporting and Analytics

• Regularly monitor rankings, traffic metrics, and conversion paths via GA4, Search Console, and other tools
• Present progress in clear, strategic reports that connect performance to business outcomes
• A/B test metadata, schema updates, and on-page enhancements to refine ranking opportunities

Tools & Technology Environment

You’ll work in a modern MarTech stack that includes:

• Google Search Console, Google Analytics 4, Looker Studio
• Semrush, Ahrefs, Screaming Frog, and Sitebulb
• Content optimization platforms like Surfer SEO and Clearscope
• CMS experience preferred with platforms like WordPress or Webflow
• Slack, Asana, and Notion for remote collaboration

Remote Work Environment

This is a remote-first opportunity with flexible hours that prioritize work-life harmony. You’ll engage in regular strategy calls, performance check-ins, and knowledge-sharing sessions, ensuring strong communication despite distance. You are trusted to manage your own time and outcomes, with leadership that supports autonomy and values results over micromanagement.

Required Skills & Qualifications

• 3+ years of hands-on SEO experience in an agency or in-house environment
• A firm grasp of how users search, what drives their intent, and how to uncover valuable keyword opportunities through analysis of ranking behavior
• Proven success improving rankings and driving organic conversions in competitive spaces
• Comfortable conducting in-depth audits and technical diagnostics independently
• Strong communication and documentation abilities to share SEO insights clearly
• Experience working with cross-functional teams (product, content, dev, and analytics)

Preferred but Not Mandatory

• Background in CRO (Conversion Rate Optimization)
• Familiarity with schema markup and structured data
• Understanding of local SEO and multilingual SEO best practices

Growth Path & Development Opportunities

In this role, you’ll have the opportunity to lead SEO campaigns across different verticals and experiment with emerging trends such as AI content evaluation, voice search integration, and algorithmic adaptation. You’ll collaborate with other senior digital specialists and gain exposure to broader marketing strategies, including paid search, performance branding, and UX testing. Over time, you can step into an SEO Lead role or expand horizontally into a content strategist or digital performance manager pathway.

What Success Looks Like

Within the First 3 Months

• Complete a full audit of key web assets
• Propose a roadmap with prioritized SEO improvements
• Begin optimizing key content based on ranking opportunity and intent alignment

By 6 Months

• Own several high-impact organic campaigns from ideation through reporting
• Drive measurable improvement in keyword rankings and CTR
• Become a go-to resource for SEO best practices within the broader team

Annual Salary

$80,000, with performance bonuses available based on organic growth milestones.

Who Thrives Here

The ideal candidate derives energy from structured problem-solving, staying ahead of search algorithm updates, and witnessing long-term investments yield returns. If you’re a self-starter who finds satisfaction in analyzing SERPs, fine-tuning details, and helping brands grow authentically, this is the role to take your career to the next level.

Apply Now

Are you ready to bring your SEO expertise to a company that values your insight, autonomy, and impact? Apply today to take ownership of high-visibility search strategies from the comfort of your home in Canada. Let’s grow together—one page at a time.