Remote NFL Social Media Manager

Role Overview

Step into the fast-paced world of pro football as a Remote NFL Social Media Manager, where your expertise in digital media, fan culture, and real-time engagement powers the NFL’s online voice. With a competitive annual salary of $70,968, this position is ideal for a strategic thinker who thrives at the intersection of entertainment and technology. You’ll lead cross-channel campaigns, shape content strategy, and foster authentic fan dialogue from anywhere in the world. This is a chance to bring big-league energy to digital storytelling—leveraging your passion for football and your skill in managing platforms, analytics, and audience engagement. If you’re ready to influence how fans experience the sport, this role will put you on the frontline of transformation.

Key Responsibilities

Content Development & Execution

• Plan and publish daily content aligned with the NFL calendar and breaking stories.
• Coordinate media formats, including highlight reels, graphic carousels, and live-tweet threads.
• Tailor voice, visuals, and cadence to meet the nuances of Instagram, TikTok, YouTube Shorts, and X.
• Collaborate with video editors, graphic designers, and motion artists to deliver captivating content.

Fan Engagement & Digital Community Management

• Respond to fan feedback in real time, driving healthy and inclusive dialogue.
• Monitor trending topics and pivot strategy to stay ahead of NFL storylines.
• Host virtual events, such as AMAs and player takeovers, to deepen fan interaction.
• Integrate polls, quizzes, and shareable moments to fuel virality and increase engagement rates.

Performance Optimization

• Use real-time data to evaluate campaign effectiveness and inform future content strategy.
• Track growth trends using dashboards from Meta Insights, YouTube Studio, and TikTok Analytics.
• Adjust posting schedules, creative approaches, and tone in response to shifts in audience behavior.
• Conduct monthly audits, detailing which content types, lengths, and formats performed best.

Remote Work Environment

This role offers a fully virtual setting with asynchronous team communication and flexible hours. You’ll work independently while syncing with internal stakeholders across product, marketing, and partnerships. The setup supports remote creativity and cross-functional alignment via collaborative software and regular check-ins. The environment rewards bold thinking, executional speed, and platform-native content fluency. Whether from a co-working space or your living room, your digital office is wherever you make it.

Essential Tools & Tech Stack

• Content Planning: Trello, Airtable, and Monday.com for production pipelines.
• Creative Software: Adobe Premiere, After Effects, and Canva Pro for multimedia asset creation.
• Analytics Platforms: Google Data Studio, Sprout Social, and Brandwatch for KPI measurement.
• Social Publishing: Hootsuite, Later, or Buffer for coordinated scheduling.

Qualifications & Requirements

• At least 3 years of social media experience within sports, entertainment, or digital content sectors.
• Demonstrated ability to increase engagement and community size across multiple platforms.
• Exceptional short-form writing skills tailored for high-saturation environments.
• Familiarity with NFL media, game rules, major franchises, and player dynamics.
• Solid grasp of mobile video editing, meme culture, and sports humor.
• Experience in responding during real-time events like drafts, playoffs, and live matches.

Bonus Capabilities

• Knowledge of emerging trends in social storytelling: AR filters, audio content, and mobile-first design.
• Understanding of content copyright, media rights, and usage compliance.
• Ability to identify brand partnership opportunities and integrate promotional content.
• Strong skills in hashtag strategy, SEO caption writing, and user behavior analytics.

Growth Trajectory & Innovation

As the league expands its presence on digital channels, your work will shape how millions interact with the NFL. You’ll play a key role in developing emerging initiatives, such as fan-exclusive digital collectibles, behind-the-scenes mobile documentaries, or second-screen experiences. This position offers not only advancement within digital marketing but also the opportunity to define new forms of entertainment where fandom meets technology.

Cultural Fit & Mission Impact

This isn’t just a content role—it’s a culture-building role. You’ll translate the highs and lows of the season into moments that drive loyalty, spark emotion, and build belonging. The NFL’s social media presence has evolved into a source of humor, hype, and heart—and you’ll be one of its lead architects. Your voice will influence fans who celebrate victories, debate plays, and dream big across devices and time zones.

Why Join Now

The digital frontier is evolving rapidly. Algorithms are shifting. Platforms are transforming. Fan expectations are higher than ever. This moment demands a creative who’s as comfortable with real-time analytics as they are with crafting the perfect touchdown caption. If you want to be part of an innovative remote team that’s redefining sports media, this is your chance to lead.

Call to Action

Fuel the passion. Set the tone. Inspire the scroll. Apply today to become the voice of the NFL’s digital audience. Help shape the stories that millions engage with before, during, and after the game. Your creativity deserves a global platform—this is where you claim it.