Remote Direct-to-Consumer (DTC) Strategist

Shape the Future of Digital Commerce

Are you ready to lead bold campaigns, design high-impact strategies, and drive exponential growth across direct-to-consumer channels? Make an impact from anywhere as our Remote Direct-to-Consumer (DTC) Strategist and help shape a world-class digital brand experience. We are on an upward trajectory and seeking a strategic thinker with the vision to drive performance-driven marketing initiatives. If you thrive in a fast-paced, data-savvy, and creative environment, this is your chance to take charge of your future.

What You'll Be Doing

As our DTC Strategist, your mission is to architect, implement, and refine digital strategies that deepen consumer relationships, enhance customer lifetime value, and scale acquisition efficiently. You’ll collaborate cross-functionally to optimize every touchpoint across the eCommerce funnel—from awareness to advocacy.

Core Responsibilities

• Develop and own a comprehensive DTC strategy to increase online sales and subscription growth.
• Analyze customer behavior and segment data to personalize lifecycle marketing efforts.
• Launch and monitor multichannel campaigns, including paid social, influencer partnerships, email flows, and SEO-focused content.
• Design and execute A/B testing plans for landing pages, funnels, and ad creatives.
• Collaborate with creative, merchandising, and CX teams to ensure alignment of brand messaging and promotions.
• Monitor key performance indicators (KPIs), such as conversion rates, customer acquisition cost (CAC), return on ad spend (ROAS), and retention metrics.
• Identify emerging trends in consumer behavior and propose agile strategies to capitalize on them.
• Conduct competitor analysis and identify strategic opportunities for differentiation.

Your Work Environment

We believe great ideas come from all corners—and that includes your corner of the world. In this remote role, you’ll enjoy complete flexibility to work from home or wherever you’re most productive. You'll connect regularly with a collaborative team that values initiative, bold thinking, and digital innovation.

What It’s Like to Work With Us

• Fully remote, results-oriented culture with autonomy to shape your schedule
• Weekly virtual standups and brainstorms that spark creativity
• Fast-moving environment that rewards experimentation and strategic risk-taking
• Clear KPIs that empower you to drive meaningful business outcomes

Tools and Technology You’ll Use

• Shopify and headless commerce platforms for storefront optimization
• Klaviyo and Iterable for email marketing automation
• GA4, Looker, and Amplitude for performance analytics
• Meta Ads Manager and Google Ads for paid campaign execution
• Figma, Notion, and Slack for creative collaboration and project tracking

What You Bring to the Table

We’re seeking a self-motivated individual with an entrepreneurial spirit and a profound understanding of direct-to-consumer (DTC) principles. Your success will come from your analytical mindset, creative execution, and consumer empathy.

Qualifications

• 4+ years of experience in DTC marketing, preferably within eCommerce or subscription-based businesses
• Demonstrated success managing customer acquisition and retention strategies
• Firm grasp of digital marketing channels, including paid media, email, and conversion rate optimization
• Experience with tools like Klaviyo, GA4, and Shopify
• Data-driven decision-maker with a deep understanding of lifetime value (LTV), CAC, and segmentation
• Excellent communication and storytelling skills
• Comfort operating independently in a remote-first environment

What’s In It For You?

We want our team to feel energized, supported, and inspired to grow and thrive. That’s why we offer an exciting package of perks designed to reward talent and foster wellbeing:

• 💼 Annual salary of $70,000
• 🌎 100% remote work flexibility
• 🕓 Flexible hours and focus time
• 🧠 Annual learning and development stipend
• 🏖️ Generous PTO plus paid holidays
• 🛍️ Employee discount on all products
• 💬 Monthly wellness and connection sessions

Our Growth Story—And Yours

We’re scaling rapidly as a digitally native brand that prioritizes direct relationships with our customers. This role is a vital part of that journey. From launching innovative DTC campaigns to driving channel expansion, you’ll play a crucial role in shaping how we connect with consumers across touchpoints. As we continue to grow, you’ll have ample opportunity to lead, learn, and level up in your career.

Ready to Make an Impact?

If you’re a forward-thinking strategist with a pulse on digital commerce, we want to hear from you. Your insights will directly influence brand performance, and your ideas will help elevate our presence in a competitive market. Your next big opportunity awaits—apply now!