Digital Marketing Specialist

Location: Guwahati

We are seeking a dynamic and creative individual to join our team as a Digital Marketing Specialist in Guwahati. Whether you're a seasoned professional or just starting out, if you have a passion for all things digital marketing, we want to hear from you. This role offers an exciting opportunity to work in a fast-paced environment and make a significant impact on our company's online presence.

As a Digital Marketing Specialist, you will be responsible for developing, implementing, and managing our digital marketing campaigns across various channels. From social media and email marketing to SEO and PPC, you will have the opportunity to utilize your skills and creativity to drive engagement, increase brand awareness, and generate leads.

Key Responsibilities:

1. Develop and execute comprehensive digital marketing strategies to achieve company objectives.
2. Manage and optimize digital advertising campaigns, including Google Ads, Facebook Ads, and display advertising.
3. Create engaging content for our website, social media platforms, and email marketing campaigns.
4. Conduct keyword research and implement SEO best practices to improve organic search rankings.
5. Monitor and analyze campaign performance metrics, making data-driven decisions to optimize performance and ROI.
6. Stay up-to-date with the latest trends and best practices in digital marketing, recommending innovative strategies to improve results.
7. Collaborate with cross-functional teams to ensure alignment between digital marketing efforts and overall business goals.
8. Manage relationships with external agencies and vendors, ensuring deliverables are met on time and within budget.
9. Provide regular reports and insights to management, highlighting key performance indicators and areas for improvement.

Qualifications:

• Bachelor's degree in Marketing, Communications, or a related field.
• Proven experience in digital marketing, with a strong understanding of various digital channels and tactics.
• Proficiency in Google Analytics, Google Ads, and social media advertising platforms.
• Excellent written and verbal communication skills, with a keen eye for detail.
• Strong analytical skills and the ability to interpret data to drive decision-making.
• Creative thinking and a passion for staying ahead of digital marketing trends.
• Ability to work independently and as part of a team in a fast-paced environment.
• Prior experience working in the e-commerce industry is a plus.

Whether you're a recent graduate eager to kick-start your career in digital marketing or an experienced professional looking for your next challenge, we encourage candidates of all ages and backgrounds to apply. We believe that diversity drives innovation, and we welcome applicants of all genders, ages 18 to 60, to join our team.

If you're ready to take the next step in your digital marketing career and contribute to our company's success, click on the "Apply For Job" button now. We look forward to reviewing your application and discussing how you can make a difference as part of our team in Guwahati.