Remote Web Marketing Manager

Lead Digital Strategies That Drive Growth and Inspire Innovation

Step into a pivotal role where creativity meets analytics. As a Remote Web Marketing Manager, you'll shape digital narratives, manage integrated marketing campaigns, and lead cross-channel strategies that build meaningful connections between audiences and the brand. This is your opportunity to thrive in a performance-driven, purpose-led environment where your insights and execution will be instrumental in propelling our digital presence to the next level.

Join a forward-thinking team that values clever marketing, agile decision-making, and bold experimentation. With an annual salary of $97,542 and the flexibility to work from anywhere, this position is designed for a self-starter who is excited by both the strategic and hands-on aspects of digital growth.

Key Responsibilities

Orchestrate Cohesive Digital Campaigns

• Build and execute comprehensive web marketing strategies across organic and paid channels.
• Ensure seamless coordination between SEO, SEM, content marketing, and email campaigns.
• Translate user behavior data into strategic adjustments and improvements.

Enhance Online Visibility and Engagement

• Leverage web analytics and behavioral data to identify high-performing tactics and conversion paths.
• Optimize content and layout for enhanced search performance, improved user engagement, and seamless alignment with your brand voice.
• Oversee A/B testing, heat mapping, and UX audits to drive continuous improvement.

Lead Content Direction and Strategy

• Collaborate with content creators and designers to deliver timely, on-brand digital assets.
• Ensure alignment with the brand's storytelling, voice, and visual identity across all platforms.
• Create scalable frameworks for content planning, publishing, and distribution.

Drive Paid Marketing Performance

• Manage performance marketing budgets and campaigns across Google Ads, Meta, LinkedIn, and display networks.
• Monitor KPIs like ROI, CPL, and ROAS while identifying new growth opportunities.
• Partner with media buyers and agencies to align execution with strategic goals.

Champion Marketing Automation and Tools

• Utilize CRM, email marketing tools, and marketing automation platforms to streamline outreach and nurturing.
• Segment customer journeys using behavior-driven logic and dynamic content.
• Foster long-term engagement through retargeting, lifecycle campaigns, and drip sequences.

Collaborate Across Teams

• Partner with sales, product, and customer experience teams to align messaging and goals.
• Support go-to-market strategies for product launches, feature rollouts, and seasonal campaigns.
• Deliver detailed reports and insights to stakeholders that tell the story behind the numbers.

Work Environment

Autonomy With Purpose

You’ll have the freedom to innovate without micromanagement, supported by a team that believes in trust, accountability, and impact. Our digital-first environment prioritizes flexibility, enabling you to bring your best ideas forward while maintaining balance.

Collaborative and Agile Culture

Agility defines our mindset. We iterate quickly, test bravely, and learn constantly. Collaboration thrives across time zones, facilitated by regular syncs, open channels of communication, and a shared commitment to achieving results.

Tools and Technologies

• Google Analytics 4 and Looker Studio for performance analysis
• Marketing automation platforms like HubSpot or Marketo
• Ad platforms: Google Ads, Meta Business Manager, LinkedIn Campaign Manager
• CMS and website builders (e.g., WordPress, Webflow)
• SEO tools such as SEMrush, Ahrefs, and Screaming Frog
• Heatmapping and user behavior tools (e.g., Hotjar, Crazy Egg)

Qualifications

Essential Expertise

• 5+ years in web marketing, digital campaigns, or growth marketing roles
• Demonstrated success managing multi-channel digital campaigns from ideation to results
• Deep understanding of organic and paid traffic drivers and how to balance them
• Strong command of analytics, funnel analysis, and marketing KPIs
• Creative thinker who also thrives on data-driven decision-making

Preferred Attributes

• Experience working in a remote-first or distributed company
• Familiarity with CRO strategies, UX design principles, and audience segmentation
• Strategic perspective on brand building and storytelling
• Skilled at bringing together multidisciplinary teams and aligning their efforts around shared goals
• Strong written and verbal communicator with a knack for translating strategy into action

Growth Opportunities

This isn’t just a role—it’s a stepping stone to leadership. As a Remote Web Marketing Manager, you’ll be encouraged to take ownership, innovate boldly, and influence digital direction across the company. With time, you could step into a Head of Digital role or spearhead specialized functions like growth strategy or brand expansion.

You’ll gain exposure to business-wide initiatives, offering a full-circle understanding of how marketing ties into company performance. Whether your strength lies in strategic planning or campaign execution, we’ll help you grow into the next version of your best professional self.

Call to Action

If you’re excited about shaping bold web strategies, connecting with digital-savvy audiences, and driving measurable impact, this role is for you. Bring your vision, your skills, and your drive.

Your next chapter starts here. Apply today and make your mark.